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How Much Money Can You Make With Affiliate Marketing?

How Much Money Can You Make With Affiliate Marketing

Over the last few months, I’ve been contacted by dozens of aspiring affiliate marketers asking me: “How Much Money Can You Make With Affiliate Marketing?”.

If you’re wondering the same thing, you’re in the right place!

On average the yearly earnings of novice affiliate marketers can range from $20,000 at the low end to $75,000 at the high end. Most well-established affiliate marketers generate incomes that can fluctuate anywhere between $100,000 and $1,000,000 per year.

Let’s take a closer look at the actual numbers, shall we?

How Much Can You Earn With Affiliate Marketing?

According to some affiliate marketing statistics I put together a while ago, the income generated by affiliate marketers can range anywhere between $0 and $150,000+ per year…

To be more specific:

  • 48.36% make <$20K per year
  • 11.1% make $20K – $30K per year
  • 5.88% make $30K – $40K per year
  • 2.16% make $40K – $50K per year
  • 2.64% make $50K – $75K per year
  • 3.19% make $75K – $100K per year
  • 6.39% make $100K – $150K per year
  • and 3.16% make >$150K per year

Those numbers place affiliate marketing among the most profitable money-making models that currently exist.

To give you a frame of reference, while the percentage of affiliates who make over $100,00 per year is 9.55%, those MLM Statistics reveal that only 0.05% of MLM reps manage to build an equally sizeable income.

This basically means that affiliate marketers are 191 times more likely to earn over $100K per year than MLM reps.

The annual earnings generated by 117 affiliates that were polled by STM Forum are even more encouraging…

  • 18.80%: up to $20K 
  • 10.26%: $21K – $40K 
  • 10.26%: $41K – $80K
  • 13.68%: $81K – $120K
  • 12.82%: $121K – $200K
  • 6.84%: $201K – $400K
  • 7.69%: $401K – $800K
  • 2.56%: $801K – $1 million
  • 11.11%: $1.01 million – $2 million
  • 5.98: over $2 million
STM Forum Poll of 117 Affiliate Marketers
Source: STM Forum

Based on all the numbers shared above, affiliate marketers can be divided into 5 main categories:

  1. Total beginners: $0 – $20,000 per year
  2. Low-level affiliates: $20,000 – $50,000 per year
  3. Intermediate affiliates: $50,000 – $100,000 per year
  4. High-level affiliates: $100,000 – $500,000 per year
  5. Super affiliates: $500,000+ per year

Ultimately, the factors that influence the amount of money you make with affiliate marketing are numerous…

One of those factors is seniority… For example, someone who’s been involved in affiliate marketing for 10 years is most likely going to be earning much more money than someone who’s been working as an affiliate for just 1 year.

The niche you pursue is yet another factor… For instance, some niches (e.g. weight loss & dating) have a much higher profit potential than others (e.g. gaming gear & home gardening). However, it’s worth noting that the higher the profitability of a niche, the fiercer the competition within it.

One more factor is the resources you have at your disposal… For example, if you have the capital to invest in a decent affiliate marketing course, some premium tools, and hiring a small team, chances are that you’ll be able to build a significantly higher affiliate income much faster than someone who has no guidance, capital, team, and tools.

Other factors that may influence how much money you make as an affiliate marketer include, but are not limited to:

  • Time you devote
  • Consistency
  • Marketing efforts
  • Quality of work
  • Resolve
  • Overall mindset
  • Expectations
  • & more

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How Much Do Affiliate Marketers Make?

So, now that you’re aware of the actual numbers, let’s take a closer look at the monthly earnings of some individual affiliate marketers such as:

  • Pat Flynn
  • Tom Dupuis
  • Doug Cunnington
  • Alex Nerney
  • & John Miguel

Then, I’m going to share with you exactly how much money I personally generate through my own affiliate endeavors.

Pat Flynn is the founder of as well as one of the most successful affiliate marketers that currently exist in the world…

Pat used to be sharing monthly income reports that documented the growth of his affiliate business from $8000/month to $100,000/month over the course of about 10 years but unfortunately, they’re not available anymore.

Nonetheless, in the video right below, Pat explains exactly how he generated more than $300,000 in affiliate commissions by promoting just one single product.

2. Tom Dupuis

Tom Dupuis is the founder of

Tom embarked on his affiliate marketing journey back in 2011. By 2017, he was generating $80,000 per year in affiliate commissions.

Right now, Tom’s affiliate endeavors bring in about $150,000 each year.

You can check out for yourself some of Tom’s affiliate income reports right here.

3. Doug Cunnington

Doug Cunnington is the owner of as well as an affiliate marketing course called Five Figure Niche Site.

Doug has been earning more than $70,000/year via affiliate marketing since 2013.

Within this income report (or the video right below), Doug reveals exactly how he managed to scale a niche website he’d launched back in $2016 from $100 to $70,000 in just 2 years.

4. Alex Nerney

Alex Nerney launched his first affiliate blog back in 2015. However, 3 months later, his first attempt at blogging had failed… spectacularly

About a year after getting his second affiliate blog up and running (, Alex was generating around $10,000 per month in affiliate commissions.

At that point, Alex decided to start a blog called “” that would revolve around documenting his journey to leveraging blogging and affiliate marketing towards building an income online.

By 2018, Alex’s blogging efforts were bringing in more than $144,000 in monthly revenue (watch video below).

According to his latest income report, during June 2021, Alex pocketed a little over $35,000 in affiliate commissions.

5. John Miguel

John launched his first affiliate website,, back in May 2015.

Fast forwards 4 years, in January 2019, John generated $3700 in a single day (see image below).

Wealthy Affiliate Success Story John

John is currently running at least 3 other pretty well-established affiliate websites like:

  • (a solar panel business consulting website)
  • (a cryptocurrency website)
  • (solar panel website)

Even though John publishes no income reports whatsoever, according to my own calculations, his total monthly income should exceed $50,000.

Here's How Much I Earn As an Affiliate

I first stumbled upon affiliate marketing back in 2016… However, I didn’t really commit to leveraging the model towards building an income online until 2019.

Just two years later, at the time I’m putting together this article (July 2021), my affiliate endeavors bring in anywhere between $1000 and $2500 per month!

Right below, you can take a look at a screenshot of my PayPal account displaying the $2000 in affiliate commissions I generated last month (June 2021).

Dear Boss I Quit PayPal Earnings Blurred

Furthermore, here’s a screenshot of a pretty sweet $930 commission I earned in just one day a couple of months ago by promoting a high-ticket product!

Yesterday Earnings Screenshot

While achieving such results overnight is practically impossible, with hard work, dedication, grit, and patience, you could eventually be earning equally high daily commissions yourself!

Affiliate marketing FAQs

(Click each question to expand)

Affiliate marketing is an online business model that involves promoting products or services created and distributed by third-party online merchants in exchange for getting paid a commission for each sale you refer.

In layman’s terms, affiliate marketing is the process of being compensated for helping businesses sell to more customers.

Read more…

Here’s a bird’s eye view of how affiliate marketing works.

  1. You join a merchant’s affiliate program
  2. The merchant gives you a unique affiliate link that points to their e-shop
  3. You promote your unique affiliate link online (blog, forums, social media, paid ads, etc.)
  4. Every time someone clicks on your unique affiliate link and makes a purchase on the merchant’s e-shop, the merchant pays you a commission

The Affiliate Marketing Process Overview

Read more…

There are thousands of successful affiliate marketers all around the world. Some of the most well-known ones are:

  • Pat Flynn
  • Matt Diggity
  • Matthew Woodward
  • Doug Cunnington
  • & more

You can check out a roundup of my 17 favorite examples of affiliate success and their backstories right here.

  1. Billion-dollar industry
  2. Very low startup & operational expenses
  3. Huge income potential
  4. Flexible & versatile
  5. Passive income
  6. Simple to implement
  7. No technical background
  8. No customer support
  9. No physical setup

Read more…

Affiliate marketers can be divided into five main income groups:

  1. Total beginners: $0 – $20,000 per year
  2. Low-level affiliates: $20,000 – $50,000 per year
  3. Intermediate affiliates: $50,000 – $100,000 per year
  4. High-level affiliates: $100,000 – $500,000 per year
  5. Super affiliates: $500,000+ per year

According to PayScale, the average annual income for affiliate marketers in the US is over $54,000 per year. Statistics reveal that 13% of affiliates earn more than $75,000 per year.

Some of the factors that influence how much you earn as an affiliate marketer include:

  • seniority
  • target niche
  • available resources
  • previous experience
  • marketing efforts
  • & overall mindset

Read more…

Here’s a rough income growth timeline of a typical affiliate marketing business:

  • months (0-3): no earnings
  • months (3-6): first affiliate sale
  • months (6-12): $100-$500 monthly
  • months (12-18): $1000 monthly
  • months (18-24): $3000+ monthly

This timeline isn’t a guarantee of future performance but rather a mere approximation of the income growth of an average affiliate business. Your own timeline could be shorter or longer than projected.

Over the years, I’ve seen aspiring affiliates striking a gold vein just a few months into the industry. On the other hand, I personally know people who’ve been struggling to grow their affiliate revenue to $1000 per month for several years.

Read more…

Affiliate marketing is one of the most affordable money-making models out there.

Here’s a breakdown of everything you need to get started as an affiliate marketer along with their associated costs:

  • web hosting & domain name: $2.95/month (Bluehost)
  • keyword research tool: $49/month (Jaaxy)
  • expert guidance: $49/month (Wealthy Affiliate)
  • email autoresponder: Free for up to 1000 subs (MailerLite)

Please note that on top of expert guidance, Wealthy Affiliate also provides free access to hosting and a keyword research tool so you don’t have to purchase them separately.

Yes, you can do affiliate marketing without a website by promoting your affiliate links on other marketing channels, such as:

  • Social Media
  • Paid Ads
  • YouTube
  • Podcast
  • etc.

Read more…

The process of getting started with affiliate marketing can be broken down into the following four simple steps:

  1. Pick a niche
  2. Launch a blog
  3. Build an audience
  4. Promote affiliate products

Read more…

No, you don’t.

Affiliate marketing is very simple to get started with by virtually anyone regardless of age, education, background, available capital, tech-savviness, professional network, etc.

In fact, most 6-figure affiliate marketers were no more experienced than you currently are when they first ventured into the affiliate marketing industry.

Nonetheless, being knowledgeable in fields like marketing, sales, content production, business management, etc., could help you reach your financial goals somewhat faster.


According to statistics, the amount of money invested by companies in affiliate marketing globally is expected to surpass $30 billion by 2025.

Apparently, the upwards trajectory affiliate marketing has been experiencing since it was first conceived back in 1989, isn’t going to stop anytime soon.

As a matter of fact, many seasoned marketers support that affiliate marketing is the future of digital marketing.

That being said, if you’d like to be among the people who get their hands on a piece of that pie, there’s undeniably no better time to get started with affiliate marketing than now.


Do you have any additional questions?

Leave a comment right below or contact me right here.

I’ll be more than happy to help you out!

All the best,

Harry, Founder & Editor at

Written by:

Harry is the founder and creative director of Dear Boss I Quit. His mission is to inspire and help as many people as possible escape the 9-5 grind forever by building a passive income online just like he accomplished a few years back.

You can read more about Harry’s story right here.

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